Nothing twice. The Management seen through the poetry by Wisława Szymborska.

The book is based on 25 poems by the 1996 Polish Nobel Prize Winner Szymborska with comments  by Marco Minghetti and illustrated with photographs by Fabiana Cutrano. In addition, it contains other reflections by many personages of culture and enterprise. Poems, images and comments are organised and divided following five managerial themes: conviviality, individual motivation and the development of interpersonal relationships, Knowledge management, diversity and creativity, “sense making”.

Because enterprise is not a static and immutable machine but more a vital world in continual evolution, poetry can reveal itself as an efficient key to interpret complexity.


Act I - SOME PEOPLE LIKE POETRY - From the prose of Taylorism to the new management poetry

Act I – POSSIBILITIES - The singular imperfection of multiple identity

Go To Selected Excerpts